TYPES OF VIRAL MARKETING

This section outlines the basic rundown on all 12 types of viral marketing. Read each lesson carefully to see which engines are most appropriate for your company, and can help you build a product that grows itself.

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IN THIS SECTION OF THE BOOK, YOU’LL LEARN…

(Not necessarily in this order.)

Inherent Viral Marketing - How Skype and WhatsApp Used It and Got Acquired for Billions

Viral Communication Marketing – How Apple, MailChimp and Hootsuite Used Hotmail to Inspire Explosive Growth

Viral Collaboration Marketing – How Dropbox, Basecamp and DrawSomething Brought Users Together

Viral Incentive Marketing - How Dropbox and PayPal Used Injected Steriods Into Their Viral Marketing

Embeddable Viral Marketing - How Youtube Grew Faster Than Any Company Ever

Viral Signature Marketing - How WordPress, PayPal, and Zendesk Dominated Their Industries

Open Viral Marketing - How Apple, Zapier and Udemy Commanded an Army of Passionate Promoters

Viral Transaction Marketing - How Spotify, MapMyRun and Kickstarter Created Viral Powerhouses

Viral Credibility Marketing - How Rolls Royce, Gibson, and RED Use It To Do Their Branding For Them

Online Viral Word of Mouth Marketing - How BuzzFeed Joined the Media Elite

Offline Viral Word of Mouth Marketing - How Apple, The Chive and Cards Against Humanity Crush It

Viral Satisfaction Marketing - How Zappos and Basecamp Grew Into Juggernauts

A MESSAGE FROM THE AUTHOR, TRAVIS STEFFEN

Viral marketing is so often misunderstood as just social sharing, or the newest ridiculous video on Youtube. You're obviously here because you wanted to learn the truth about viral marketing, and I sincerely hope that Viral Hero is able to set the record straight for you.

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