by Travis Steffen | Apr 22, 2015 | Viral Marketing Engine
Before we get down and dirty with your viral carrier – which sounds really gross but I assure is actually quite awesome – you might want to check out our previous chapters. We’re currently on the fourth step of Creating Your Viral Marketing Engine,...
by Travis Steffen | Apr 22, 2015 | Viral Marketing Engine
Your viral loop is the meanest, most generous, most incredible, most viciously-humbling thing you’ll ever work with as a growth scientist. Not having one that works at all is a strong indicator that your product or service totally sucks. Having one that’s...
by Travis Steffen | Apr 22, 2015 | Viral Marketing Engine
Welcome! If you’re just joining us, we are about to examine the most important part of viral marketing. So you’ve come at a good a time. To provide some context, we’re currently in the third phase of our Creating Your Viral Marketing Engine in...
by Travis Steffen | Apr 22, 2015 | Viral Marketing Engine
Before we dig into the finer nuances of viral marketing optimization, let’s recap. In the last chapter, we covered: Viral Marketing Structure and the 6 magical questions to successfully map your viral loop That’s the first phase of Creating Your Viral...
by Travis Steffen | Apr 22, 2015 | Viral Marketing Engine
Before we touch on your viral marketing structure and how to architect your product into a viral superstar, it’s worth reiterating something I’ve said time and time again within the pages of Viral Hero. The foundation of ALL viral marketing is value....
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